SVSG | Silicon Valley Software Group Founded 2013 Private 11-50 Employees Client Detail The SVSG group are founders and technology executives who bring a collective 200 years of experience building, managing and selling technology companies. The help evaluate digital products and technology for acquisitions, and assist legacy companies with their digital transformation goals. Brief Reimagine the SVSG brand, in an iterative manner, communicating their evolution and new vision sitting at the intersection of technology and humanity, with a Silicon Valley flair. Services Marketing / Branding Strategy Brand Design Copywriting Website Design Content Strategy Production Social Media Sales Enablement Brand Strategy Working from the SVSG vision of making technology more humane and fluid, we set out to create an iterative brand evolution that would develop into the soft blending of technology into authentic life. Reintroducing SVSG as thought leaders in digital transformation industry, we wanted to highlight their experience, knowledge, and understanding of the current economic and innovation climate. We focused elements of trust, knowledge, and fluidity. Client : SVSG Role: Brand building, content production, design, art direction